Evan Burns
Tommy thumb.jpg

Tommy Hilfiger

I conceptualized, storyboarded, shot, edited, and recruited the talent for this video (by myself) that ambassadors would post on their individual Instagram accounts to promote the TH Scooter Sweepstakes.

In addition, I photographed Tommy ambassadors and winners of the scooter sweepstakes.

Tommy hilfiger

Tommy Hilfiger opened a store in Gainesville, Florida aiming to attract students at the University of Florida (a demographic they had been struggling to reach). In partnership with the Agency at UF, we launched an ambassador program and the TH Scooter Sweepstakes. Due to scooter culture being very prominent in Gainesville, I conceptualized & created content for micro-influencers to post on their socials promoting the brand and sweepstakes. Scooter winners were announced and awarded at large school events (homecoming, concert, festival etc.), and I photographed the recipients.

Role: Art Director, Producer, Videographer, Photographer, Editor